Ecommerce has completely transformed how potential customers find and purchase products. It’s replaced traditional methods of marketing, like newspaper ads and in-store displays. For small businesses, ecommerce is an efficient way to expand your customer base, increase sales and meet the expectations of today’s digital shoppers. 1. Reach new and wider audiences. As a business …
Finding the right shipping service for your ecommerce business is like finding the right romantic partner. Look at their strengths, weaknesses, and experience. Do they complement you? Are their morals in sync with yours? Were they raised in a similar home environment? Okay, maybe that’s not the best analogy—but choosing a shipping service does require …
How to Choose Your Ecommerce Shipping Platform in 2022? Tips and Options Included! Read More »
Email Marketing is one of the oldest forms of marketing, yet it still plays a crucial role in every business out there. This is because email marketing offers businesses a highly cost-effective way to reach customers and generate high ROI. As the email marketing world has seen unprecedented changes in the last few years, I …
11 Important Email Marketing Stats You Cannot Ignore in 2022 Read More »
The era of automation is here. More and more businesses now recognize the potential of automating day-to-day tasks in their marketing activities. Automation also helps in improving conversion rates, minimising business risks, and focusing on higher-value work rather than spending time on mundane tasks. Given this outlook, automation software and tools that help businesses reach …
Why Strategic Automation is Key to New Ecommerce Businesses in 2022 Read More »
Not so long ago, online shopping was a new concept. Now, however, it’s the preferred method of purchase for the majority of consumers. As an e-commerce entrepreneur, you know this—but do you also know how your business can stand out in the sea of businesses? The answer lies in something as simple and seemingly innocuous …
6 Types of Ecommerce Image Editing You will do and A free tool to help Read More »
If you’re a business owner, then you’ve probably heard that blogging can be great for your company. But you might not know why exactly that is. Well, let me tell you! Blogging is a powerful part of any ecommerce marketing strategy, and here are five reasons why: A blog can help your site’s SEO Search …
6 Reasons why my ecommerce site needs a blog and how to start one Read More »
Click through rate, commonly abbreviated as CTR, is one of the most important metrics in email marketing. It measures how many people clicked on any link in your email. Because a link is what takes a lead from an email to a webpage (i.e., your website), the CTR is one of the easiest ways to …
GetResponse is one of the leading email marketing and sales platforms that enables businesses to create highly responsive emails, landing pages, forms and webinars. It uses a powerful technology called Marketing Automation that offers one of the best automated marketing experiences for small as well as big businesses. With GetResponse, you can create not just …
Getresponse automation workflow uses conditional statements to determine what action to take based on the answer given. If you want to build advanced automations, you need to know the getresponse automation workflow. You may have wondered what the getresponse automation workflow was. The automation platform allows you to automate the most repetitive tasks on your …
The name “autofunnel” might make it sound like you’re going to get a Ferrari or a brand-new convertible, but what we have in mind is even better. With GetResponse Autofunnels, you’ll be able to generate leads, get sales and build engagement with your audience – all without spending months creating your own funnel. An autofunnel …
What are GetResponse Autofunnels? A Complete guide Read More »
GetResponse is useful in many ways, so it’s understandable that you would want to use it. But with so much information available, how can you know whether GetResponse is right for your business? GetResponse is well known as a company that integrates email marketing and other automations into an effective customer marketing platform. What’s not …
19 Questions About GetResponse: A Holistic Review in 2022 Read More »
How would you like to see your email list grow by 50%, 100%, or even 200% annually? If you’re an entrepreneur, blogger, coach, or freelancer who relies on email marketing to bring in new business, you’ll want those numbers. I mean, who doesn’t want a bigger audience for their products and services? The problem is …
How build your email list fast in 2022? Here are 11 ways! Read More »
The only thing worse than a bad date is for your email to end up in the spam folder. But what’s worse? Sending an email that looks like spam but still ends up in the inbox — and then gets ignored by the recipient. You see, just about every company today has an email newsletter, …
User experience is becoming increasingly important. In fact, a good user experience is a key part of an effective website. A site that is easy to navigate and satisfies its visitors allows people to accomplish their goals and tasks quickly and easily. Users have a much better chance of returning to the site. There are …
What makes a good website? It’s all about user experience in 2022 Read More »
I’m sure you’re familiar with the old saying, “Don’t throw all your eggs in one basket.” This is also true of your sales strategy, and email targeting is a great way to diversify your efforts. It’s vital to spread your resources over as many opportunities as possible rather than relying on one big deal. However, …
Sales Targeting Strategy in Email Marketing: 8 Steps to High Growth in 2022 Read More »
Offering discounts are a key part of running a successful ecommerce business. Discounts help you increase sales and grow faster. There is nothing wrong in giving a small percentage of your customers a discount as this will help you achieve two prime goals: 1) Retain customers, especially the ones that make repeat purchases, and 2) …
Ecommerce Discount Strategy for small businesses: Grow 10X Read More »
What WordPress Plan Should i get? There are 2 types of plans WordPress currently offers. A basic free plan and a paid pro plan. When you are building a website and trying to decide between the free or the paid WordPress plan, there are many factors you should consider. Everything from your audience, what kind …
After all the sleepless nights, blood and tears, your ecommerce business is ready to take flight. The only problem: you don’t have a platform on which to fly. Getting your platform right is essential to success. SHOPIFY VS WOOCOMMERCE VS MAGENTO – Choose wisely! If a strong foundation is the key to success in retail, wouldn’t …
Graphic Designing platform Canva has more than one million users in the world and it’s rapidly growing. If you haven’t heard of Canva yet, you’re missing a BIG thing. Canva has templates that can enhance your messaging, present a visual appeal to inspire more CTAs per email campaign than you ever had before! Inspire your …
How to use Canva for Email Marketing? 5 Templates of Canva to Grow Your Business Read More »
You can avoid emails sent through your marketing campaign from being marked as spam by doing hygiene checks and also following certain basic process. The key is to make sure your email sounds like it’s been sent by a human and not by a robot! Tools, your subject line, you email body, your messaging, your …
How to avoid Spam in Email Marketing? 6 Things to Always Check Read More »
If you’re using MailChimp, then chances are that you’re losing out on a few things. While it’s one of the best email marketing tools on the market now, there are certain areas where MailChimp falls short. This is why you need to switch to ActiveCampaign — seriously. Here is a look at how ActiveCampaign is …
7 Reasons to Switch From MailChimp to ActiveCampaign Read More »
After struggling to manage my online business, I gave Systeme.io a try. And WOW. It’s been a lifesaver for me. How I wish I got it set up in the very beginning. Everything from setting up an autoresponder, sending out newsletters and even webinar events are made simpler with this toolkit. Here’s a small introduction …
Why you Need System.io in your life as Someone Starting an Online Business Read More »
On a recent family vacation, I was asked “How do I get started with Email marketing?”. MY coder niece (smart, young and ambitious) has started a virtual teaching platform, has loads of content to teach about, and has a strategy to get an audience to her website, but promotion? She made me sit and discuss …
Let’s cut the chase. Below are the 13 most simple, interactive and useful emails to send your clients. They will love to engage with you and seek comfort in the fact that they are dealing with a living breathing entity. Feel free to copy paste the templates I have suggested, its a great way to …
You’ve surely heard the phrase “shooting in the dark”. That’s exactly what happens when we use an email list and an email marketing tool without knowing how messaging and customer journey work together. In email marketing, then one of the most important things you need to learn is email segmentation. This involves dividing your email …
11 Email segmentation strategies for new Business Owners Read More »
Can you imagine throwing the best party of your life without a crowd? Sure, you could invite all your friends, but even still, there’s no guarantee they’ll show up. That’s basically how email marketing feels when you’re sending out emails to people and no one’s opening them — or worse, not even seeing them! We’re …
10 Things Your Chosen Best Email Marketing Tool Should Be Able to Do Read More »
There are a lot of email marketing tools out there, and it can be hard to decide which one is right for your business. To choose the best email marketing tool for your needs, there are a few things you should keep in mind. First, think about what kinds of features you need. Do you …
19 Best Email marketing tools: A Simple Beginner’s Guide Read More »
Mailchimps pricing structure Mailchimp’s pricing structure is very varied and goes deep into the type of business you have, the type of email you send out, and the structure of your organisation. For example – your plan is different if you are a blog or an ecommerce store. Your plan is different if you send …
5 Email Marketing tools that are better Than Mailchimp, Anyday! Read More »